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HealthPost
Project type
Brand & Logo, Creative Direction, Digital & Print Design
Date
2022-23
Location
New Zealand
HealthPost is New Zealand's largest online health and wellness retailer and between October 2021 and June 2022, I led the design and direction of the HealthPost rebrand and rollout process.
As design team lead, I was committed to driving brand improvement and innovation within our team and upholding the values of the business which is both Zero Carbon and B Corp Certified. Bringing the brand to life across various channels, including TVC, ecommerce, digital, email, and print. My responsibilities include creating templates, working on brand and partnership design projects, and providing art direction.
Additionally, I oversaw multiple members of the design team (UX/UI and promotions), to create a cohesive and impactful brand experience for HealthPost.
